Cross-Media Forum – Part 2: Paul Tyler and Wayne Fletcher on how to engage transmedia audiences.

The Cross-Media Forum Conference 2012 explores how media organisations and formats are engaging with audiences across multiple platforms. The second session explored how technology is changing the role and expectations of audiences.  Paul Tyler runs creative consultancy Handling Ideas and kicked off the second session by discussed how technology is changing social norms and how we need to respond to that ...

Cross-Media Forum – Part 1: Sean Stewart and Ingrid Kopp

The Cross-Media Forum Conference 2012 explores how media organisations and formats are engaging with audiences across multiple platforms.  The first session heard from Fourth Wall Studio’s Sean Stewart about the democratisation of storytelling and the Tribeca Film Institute’s Ingrid Kopp about hacking culture.  Sean Stewart, the co-founder of Fourth Wall Studios, showed how technological advancements – from theatre to ...

Culture in the Cloud: do digital technologies hold the key to preserving cultural heritage while empowering traditional owners?

An article for SyncTank.   Two elder Aboriginal women sit in the dust, hand painting on a canvas that stretches between them. At a nearby makeshift table, three young Aboriginal women tap away on smartphones. They are on Facebook. These women are all Martumili artists or filmmakers, and only one or two generations separate them. ...

BBC reveals for-profit business plan for Project Barcelona

Today the BBC gives more insights into a for-profit business model for ‘iPlayer 2.0’ Project Barcelona, and reveals changes to the standard terms of trade to include DTO-rights. Back in March I wrote about the out-going BBC Director General Mark Thompson’s pledge to make “a dramatic leap forward in digital capability” with the launch of ...

Why Google and Facebook might completely disappear in the next 5 years… (Forbes)

Following on from my recent post on mobile apps in a post-web future, Forbes have just released a fascinating piece on why there will not be a Web 3.0, and why social companies like Google and Facebook might not survive… Author Eric Jackson suggests that “social companies born since 2010 view the mobile smartphone as ...

Mobile apps in the post-web future

A major theme at yesterday’s Media140 DigitalBusiness conference was the future of multi-device mobile apps. Rod Farmer from Mobile Experience and Richard Giles from Adapptor shared some thoughts on designing for a multi-device experience and the shifting mobile marketplace… Rod Farmer, Director of Research and Strategy from UX consultancy Mobile Experience, discussed product and service design ...

Twig announces deal with Spanish publishing giant

Twig World has announced its major distribution deal with Spanish-language publisher Santillana. Santillana has a presence in more than 40,000 education establishments in Spain and Latin America, giving it access to 30% share of the Spanish-speaking market. A co-branded Santillana-Twig website will provide over access to around 1,000 science films to the publisher’s schools in ...

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