Tag: Peter De Maegd

Cross-Media Forum – Part 3: Transmedia case studies

The Cross-Media Forum Conference 2012 explores how media organisations and formats are engaging with audiences across multiple platforms. The third session focussed on a series of case studies from BoomGen Studios, the National Film Board of Canada, Potemkino and Egmont Press.  First up was Mahyad Tousi, co-founder and CEO of BoomGen Studios, “an innovative storytelling factory and next-gen global entertainment ...